Re:Snapchat has reportedly filed confidentially for its mass...
by avn2109 on Tuesday November 15, 2016 @05:28PM
(#12962916)
Fair point re: connection to the actual economy. But remember - the point of advertising is mostly not to increase sales overall, it's to steal sales from your competition in a zero sum game.
Because advertising isn't working for the people that sell "things." If social networks are supposed to create spending/buying in retail (both online and meatspace) they are not doing a very good job. Google: Retail sales 2016.