News for hackers. Stuff that matters.

A comment on Facebook admits it must do more to stop the spread of misinformation. Parent comment

Re:Facebook admits it must do more to stop the spread of mis... by ethbro on Thursday November 10, 2016 @03:39PM (#12924101)
I think there's the global maximum vs local maxima argument in favor of doing something too. Why do people ultimately spend time on Facebook?

I would say they don't do so because of micro-optimized KPI targeting: they do so because they feel time on Facebook is valuable and makes them happy. If Facebook can't deliver increases in that, then optimizations only take them so far.

[ Parent | on HN ]
Re:Facebook admits it must do more to stop the spread of mis... by ThrustVectoring on Thursday November 10, 2016 @03:52PM (#12924228)
Yup. There's definitely some Goodhart's Law going on here as well. Micro-optimized KPI targeting is an inexact measure of feeling like ones time on Facebook is valuable.
[ Parent | on HN ]