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A comment on Why Facebook will win the Internet & why that scares the shit out of me.

Re:Why Facebook will win the Internet & why that scares the ... by noelchurchill on Friday April 23, 2010 @12:27PM (#1288512)
It’s called ad re-targeting, and it’s the most effective innovation online ads have seen in a while. And no one will be able to do it better than Facebook.

Well, Google already does it better, but Facebook might be able to catch up.

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Re:Why Facebook will win the Internet & why that scares the ... by bad_user on Friday April 23, 2010 @07:41PM (#1289829)
I think Google will always have better data ... Google knows what you're really searching for.

By contrast on Facebook it's just a vanity contest.

One example ... I'm sometimes searching for interesting articles in an area, but without having anything specific in mind. Delicious provides way better results than browsing Reddit ... that's because on Delicious the rating is not a conscious choice.

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Re:Why Facebook will win the Internet & why that scares the ... by Jason7 on Thursday April 29, 2010 @07:38PM (#1306536)
Google is actually just the 6th largest content network. If you want to truly extend your http://www.adroll.com campaign to the fullest, it helps to display your ads across multiple content networks - as opposed to only one.
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