I think you're right -- Soylent is for meals you don't care about but need, and it's marketed with a message that appeals to men, unlike SlimFast. You gotta admit that all the folks responding who are talking about how Soylent feeds their programming mania feel way cooler & smarter drinking Soylent, the techy solution, as opposed to SlimFast, the 1970s ladies' drink, or EAS Myoplex Ketogenic Meal Replacement, the bodybuilder's choice! Only one of these companies is venture-backed!