I assume from your condescension that you read the article (or at least think you did), so the problem is presumably with your reading comprehension.

As I said, some sort of wall is inherent to the solution (seamless micro transactions would have people, perhaps unfairly, claiming that they didn't realize they were spending money). The whole premise behind this project is to replace ads for people who don't like ads. It's laughable to claim that the banner informing people of that is an ad. Your complaint about ruining the web experience seems to be that it puts barriers in front of your browsing, and my point was that almost any solution that compensates content creators is going to suffer from this.