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Re:Snapchat Seeks to Raise as Much as $4B in IPO by bogomipz on Thursday October 27, 2016 @09:17AM (#12804828)
But do the majority of 15 - 25 Snapchat users have $130 to spend on these? I'm asking because I don't know. Also sunglasses seem to get forgotten/lost somewhat regularly no?
Re:Snapchat Seeks to Raise as Much as $4B in IPO by soundwave106 on Thursday October 27, 2016 @10:42AM (#12805442)
Designer sunglasses can easily cost more than $130 and some 15-25 year old people do find the money to spend on them.

So the real question is more has Snapchat and its functionality built enough of a cachet to be valued as highly as something like a Ray Ban.

I do wonder about whether people will find the video-recording-and-sharing aspect creepy. It might help a bit that people don't associate Snapchat as "instantly on the web forever" compared to other services. We'll see.