For some people that may be true but to keep things in perspective Apple has sold ~80 million iPhone OS devices with no third party multi-tasking at all. Obviously it's just not that important to a significant number of people buying mobile devices. If it doesn't meet your needs obviously you need to buy something else but why discount the motivations of other people? I like the iPhone specifically because it works really well 99.9% of the time with zero upkeep on my part.