Depending on the bootcamp, or school that you attend, it might come with some industry recognition. For example, if a company has had success with hires from hack reactor[1], 42[2], or Holberton[3], then they are generally more likely to hire grads from that bootcamp. If you are simply self educated, then you don't have the references for companies to go by.

[1] http://www.hackreactor.com [2] https://www.42.us.org [3] https://www.holbertonschool.com