Re:How Google obliterated my 4 year old Chrome extension fea...
by bduerst on Wednesday September 07, 2016 @06:26PM
(#12448454)
I use it and it probably covers about 65-75% of ads I see, and almost 100% on news websites. I've also seen it work in apps.
It's too bad there wasn't some way to have it cross over networks too.
Essentially, it's a way for a site's users to bid for its ad spots. If you bid more than the advertisers, you don't have to see the ads.
It's quite a clever idea really, but I don't think it has much uptake from publishers.