Re:How Silicon Valley's Palantir Wired Washington
by bane on Sunday August 14, 2016 @01:38PM
(#12286490)
> Yet, Palantir's leadership and employees have repeatedly emphasized that they don't do sales or marketing.
That was definitely a matra a few years ago, but then they started plastering adverts all over D.C.'s metro stations [1] and started hiring sales, BD, marketing and advertising people in huge numbers [2]. In addition, they've clearly hired some great PR firms to get "news" articles written about them in high profile newspapers.
At this point, looking at their venture raises and the lack of major technology investment (outside of integration and customization), I'd say they're probably one of the best funded traditional sales & marketing organization in this space.
That was definitely a matra a few years ago, but then they started plastering adverts all over D.C.'s metro stations [1] and started hiring sales, BD, marketing and advertising people in huge numbers [2]. In addition, they've clearly hired some great PR firms to get "news" articles written about them in high profile newspapers.
At this point, looking at their venture raises and the lack of major technology investment (outside of integration and customization), I'd say they're probably one of the best funded traditional sales & marketing organization in this space.
1 - https://www.quora.com/How-much-is-Palantir-Technologies-spen...
2 - https://www.palantir.com/careers/