In this case, I don't think the distinction is really that important; I think checking if someone is single or in a relationship to target them with an ad is more intrusive than checking if they're in a group of a few dozen thousand people who are single and like cats.
Re:Cat People vs. Dog People
by xanderstrike on Monday August 08, 2016 @08:05PM
(#12251670)
If either of these companies actually sold the data they've collected they'd hurt their own competitive advantage.
Anyway, maybe this whole analysis was based on public profile data.