FTC to Crack Down on Paid Celebrity Posts That Aren’t Clear Ads

Re:FTC to Crack Down on Paid Celebrity Posts That Aren’t Cle... by rayiner on Friday August 05, 2016 @11:30AM (#12233054)

That case was overturned by: https://en.wikipedia.org/wiki/Virginia_State_Pharmacy_Board_....

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Re:FTC to Crack Down on Paid Celebrity Posts That Aren’t Cle... by sjtgraham on Friday August 05, 2016 @12:15PM (#12233460)

Thanks. Glad to have an actual lawyer appear at times like these :)

So is this legal?

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Re:FTC to Crack Down on Paid Celebrity Posts That Aren’t Cle... by rayiner on Friday August 05, 2016 @03:28PM (#12235135)

Right now the boundary for restrictions on commercial speech seems to lie right around labeling for GMOs. Calorie labeling is okay because its purely informational, factually neutral, and has a direct link to a real concrete government interest. GMO labeling is on the border because there is a strong political element to it, and there is no proof GMOs (unlike too many calories) are actually bad and therefore it does not implicate a government interest.

I would think the FTC's action is substantially over that line.

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