And this is true for both digital content or something as intangible as an identity.
So I am not really convinced by the simple argument that since the original still exists untouched, everything is fine. Yes, this is surely convenient and better for the original author/owner/creator, but not enough to say nothing harmful happened.
You're paying for the creator's time and labor. Taking the product of that time and labor without compensation is theft.
Loss of income does not equal theft.
Whether you have then been wronged or not is another discussion with valid arguments on both sides.
Why not call it copyright infringement if you want a more neutral term?
More to the point though, labelling the act of downloading the latest film as theft is not conductive to a discussion about the moral justification of piracy, because you are using loaded language to condemn it even before presenting an argument. That is, there appears to be no strong consensus that piracy falls under what is commonly referred to as theft.
(I am under the impression that the term digital piracy did stick regardless of one's position in that debate.)
This is also a inconvenient word, though for different reasons.