The thing is there's nothing wrong with this per se. If the goal is to create a place where geeks can show off to other geeks, that's totally cool. But don't get angry or self-righteous when people who are not in an elitist exclusionary club do not use the tools of that club but instead choose 'mainstream' options like Slack, Facebook, etc. After all you are intentionally making it hard for them to use your tools. The complexity and arcana are screaming "go away! this is not for you!"
I've personally grown to loathe arcane complexity for its own sake and see it as a sign not of "elite hax0r skillz" but of inferior intelligence and laziness. True genius simplifies, explains, clarifies, and creates things that are elegant because that is harder. Simplicity requires so much more effort and intelligence than complexity.
This x 10. It's the reason Linux was and is so behind on the desktop. It's reason IRC with its cute commands fell behind IM, text, and Slack. It's why Tresys makes money on those who otherwise wouldnt touch SELinux. Probably why many people didnt do backups before specific, usable programs on Windows and Time Machine on Mac. Why they didnt share files so much on FTP but are all over Dropbox and SendThisFile.
It's a huge problem they need to tackle immediately. Each thing contributing to bad UX needs to be knocked out of the equation. In many cases, esp configuration files, apathy is usually the reason instead of difficulty.