News for hackers. Stuff that matters.

A comment on Transforming NYC's Payphones into a 'Personalized Propaganda Engine'. Parent comment

Re:Transforming NYC's Payphones into a 'Personalized Propaga... by smoyer on Wednesday July 13, 2016 @02:13PM (#12088386)
If the displayed advertisements are based on who's passing the kiosk, some very uncomfortable situations could be created - let's say a high-profile clergyman walks by and an Ashley-Madison advertisement is shown.
[ Parent | on HN ]
Re:Transforming NYC's Payphones into a 'Personalized Propaga... by chockZ on Wednesday July 13, 2016 @03:50PM (#12089117)
The ads are all anonymous and based on an aggregate on who is around the unit. It will never be a "Minority Report" type experience, more of a "55% of the users around this location are males, therefore a Draft Kings ad will play". One-to-many, not one-to-one.
[ Parent | on HN ]