Ah, same pattern for the Dewalt DW2166 45-Piece Screwdriving Set, your price $37 shipped, not than anyone's likely to wait a month for the earliest estimated delivery date, vs. 14.45 Prime from Amazon.
Ditto:
DEWALT DPG82-11 Concealer Clear Anti-Fog Dual Mold Safety Goggle
DEWALT DW1354 14-Piece Titanium Drill Bit Set
Klein Tools NCVT-2 Dual Range Non-Contact Voltage Tester
DEWALT DCB205-2 20V MAX XR 5.0Ah Lithium Ion Battery, 2-Pack (679 plus generious free shipping, vs. 150 Amazon)
DEWALT DCS387B 20-volt MAX Compact Reciprocating Saw with Tool
I just happened to have bought a house built in 1910 6 weeks ago, so I have a general sense of what these sorts of items go for, as well as this item I might get later after I move in:
Hakko 599B-02 Solder Tip Cleaning Wire and Holder
I'm finding it impossible to come up with innocent explanations for the combined set of facts listed above, when your entry eliminates comparison shopping.
Picking one of your examples, we have the primary URL: https://www.amazon.com/DEWALT-DW1354-14-Piece-Titanium-Drill...
Then we have our store's URL: https://www.amazon.com/DEWALT-DW1354-14-Piece-Titanium-Drill...
Clicking on https://www.amazon.com/gp/offer-listing/B0045PQ762/ref=dp_ol... results in a view of all merchants selling on this listing. We're on the second page of 3 pages (last page is empty). At $25.57 we are not the most expensive, nor the least expensive. The lowest listed price is $14.99 by Amazon themselves. They probably got a good deal on them.
As you note, there is little reason for someone to order that particular item from us, on that listing. The same can be said of "Home Plus Hardware" which is selling it for $33.71.
I would note that your final blaming statement appears to demand an explanation for something I said incorrectly. I'm not providing a blow by blow "explanation" here for our pricing, but I would point out that I didn't say we always had the best prices on all items. We don't.
I did, however, indicate that we tend to be able to find good listings using our algorithms. That's not to say we can always get good prices on the items we're selling. That's another problem to solve entirely!
But let's check several items at semi-random (I avoided things in the same Dewalt tools category area, and every single one was significantly more expensive; first is your listing, second is the general one:
https://www.amazon.com/Woods-2001-Photocell-Weatherproof-Mec...
https://www.amazon.com/Woods-2001-Photocell-Weatherproof-Mec...
https://www.amazon.com/Lasko-2264QM-20-Inch-Performance-Velo...
https://www.amazon.com/Lasko-2264QM-20-Inch-Performance-Velo...
https://www.amazon.com/GE12722-Z-Wave-Wireless-Lighting-Cont...
https://www.amazon.com/GE12722-Z-Wave-Wireless-Lighting-Cont...
https://www.amazon.com/Moen-DN8408CH-Preston-Inspirations-Ho...
https://www.amazon.com/Moen-DN8408CH-Preston-Inspirations-Ho...
https://www.amazon.com/Akro-Mils-10164-Plastic-Storage-Hardw...
https://www.amazon.com/Akro-Mils-10164-Plastic-Storage-Hardw...
Sorry, but this is just too many coincidences for me to swallow. How are you even still in business??? Any idea how can you convince me, bald assertions just aren't making it against hard data.
However, your explanation for why only the listing on your store are limited to you is correct, I should have checked another storefront, I withdraw that objection and apologize for not doing my homework.
People who are in dissonance ask questions that have no answer. I would respectfully ask that you refrain from making blaming statements and asking questions with no answers.
I actually wrote out a whole reply for you which put a double bind on your argument, but then I said "fuck it". I'd rather eat dinner with my wife.
Pricing can also be a direct result of a velocity + stock calculation. If we are running low on FBA stock and don't have a good supply for the item ATM, the system may use a not-so-great source price on the item to calculate what it will cost us to refill stock. Sometimes items move around, or we lose suppliers for items, which cause the system to adjust the price accordingly.
If you are searching from Amazon proper (not our store) for those items in question, it is very likely Amazon won't show you our listings on them because of the price delta.
I would note we definitely utilize customer feedback to constantly improve our system's accuracy.
Along with other ridiculous prices, like $40 for a standard tape measure.