Re:New Startup Ideas Spreadsheet
by gcheong on Sunday March 14, 2010 @03:42PM
(#1191173)
Who's technical brilliance? Sergy and Brin's got them a better search engine, but wasn't it the AdWords idea that originated at Goto.com that got them to the Google they are today?
[ Parent
| on HN ]
Adwords without Pagerank is useless. The pay per click and auction mechanisms for Adwords are innovative in a sense, but Adwords is not successful because of its technical implementation. Adwords are what people pay for in a literal sense, but the source of Google's money is their search implementation.
EDIT: At this point their brand is also a source of Google's money. Today you need both to compete in search.