I know you can zoom by clicking on the image. That zoom is barely acceptable. That should have been the size of the image in the article, and clicking on them should zoom more and let me scroll.
http://i.imgur.com/9kBV5o5.png
... is going to have anything insightful to say about a mapping application.
Yes, I get it. It's hard to make use of a display with a large number of pixels, especially when no two displays seem to have the same size and scale. But you know what? That's something you have to deal with in this business. You don't get to punt by removing or hiding every bit of information possible, or by presenting your thoughts an awkward single-column format inspired by some study or another that was conducted back in the newspaper era.