As mentioned in Jobs quote near the top of the article, you often find that people tend to do things in a certain way just because that is what has been done before. No one bothers to experiment because the old way has always been good enough.

This is why is is sometimes difficult to avoid premature optimization, because post-maturity optimization tends not to happen, even when it may be warranted. I know of no wind farm anywhere that is used for side-by-side comparisons of wind turbine technologies. It would very likely have to be owned by a university and supported by public funds.

I have never seen a hyperboloid lattice or diagrid structure in person, but they are not entirely unheard of for shapes that do not require a lot of space efficiency in the tower portion, such as for lighthouses, observation decks, water towers, radio towers, etc.:

https://en.wikipedia.org/wiki/Adziogol_Lighthouse

https://en.wikipedia.org/wiki/Kobe_Port_Tower

https://en.wikipedia.org/wiki/File:Ciechanow_water_tower.jpg

https://en.wikipedia.org/wiki/Corporation_Street_Bridge

https://en.wikipedia.org/wiki/Aspire_Tower

https://en.wikipedia.org/wiki/Canton_Tower