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Re:Alphabet slides 5% after missing earnings expectations on... by magicalist on Thursday April 21, 2016 @06:18PM (#11545722)
> More than 90% of their profits come online advertising

actually, it looks like this may be the first quarter where their non-advertising revenue was over 10% of their total revenue. $2,071 out of $20,091 (in millions). Growing 24% YoY isn't too shabby, either.

Re:Alphabet slides 5% after missing earnings expectations on... by sidko on Friday April 22, 2016 @03:56AM (#11547658)
Because search tends to have a significantly higher margin than Google's other offerings (say Cloud), even if non-advertising revenue reaches 10% of total revenue, the non-advertising profit is below 10%
Re:Alphabet slides 5% after missing earnings expectations on... by rtpg on Thursday April 21, 2016 @11:00PM (#11546800)
that's about 1.8% monthly growth