This may not seem relaxing to you, but I don't see how it's a problem. It's how they want to spend their vacation--and even if it is not relaxing, it's what they want to do. What's the problem?
A complaint seems to be "people are spending too much time photographing and not enough time experiencing the place." Photographing and sharing is precisely how many people experience the place, along with sharing those photographs and by seeing the photographs of others. Those people are sociable and like to share. That's not bad.
Personally I am not like that. If one wants a quiet vacation experience without big crowds, it is easy to get. For instance I often hear Yellowstone is crowded. While there I never understood this perception--it seemed expansive and quiet to me as we plied the roads and hiked down the trails. Then we saw Old Faithful. It was like going to the shopping mall. Same goes for this guy seeing this place in Cambodia. I'd bet anything that if he just strayed a couple thousand feet from whatever vista this was, he would have experienced "the real place," whatever he wanted that to be.
These sociable folks who want to share photos are like that every day. They're not going to change because they're on vacation, nor should they. Similarly the people who just want to experience wherever they are without sharing it with everyone are going to be like that everyday. They don't change while on vacation either. There's nothing wrong with the folks who want to share and pieces like this one are nothing but a bunch of snobbery. If the writer wants to spend his/her vacation being a snob, well, ok. The folks taking the photos and sharing them are probably enjoying their vacations. Hopefully he is enjoying his by being a snob.
Or it's become something of an addiction to them, and a lack of validation (either a lack of "likes" or an inability to post) results in withdrawal, which can cause depression and shares some behavioral symptoms with depression.
That's not how I would spend a vacation myself, but it's their vacation and their time. If they enjoy the attention, what's wrong with them enjoying it?
I worked on a mega yacht and the thing that most separated me from everyone else as I interacted with the owners and guests is the context of our stories that we tell. I might tell a story set in inner city high school I went to in lower Manhattan while their son tells a story that is set at Phillips Exeter Academy. The point is what separates me most is context. It is really important for a young person to separate herself from her peers by being in the context of being at Coachella. There is more than just memories. It is also about social standing.