Re:Email copy from great companies
by AznHisoka on Monday April 11, 2016 @06:14PM
(#11475597)
There needs to be a way to filter out the most successful ones. Such as filtering or sorting by open rate or click through rate. Otherwise you're assuming they're successful just because it's a popular brand which is not always true.
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Re:Email copy from great companies
by lucasmullens on Monday April 11, 2016 @08:49PM
(#11476392)
How would that be possible? You can't compare across brands, because as you said, some are successful because they're a popular brand, which would affect CTR and open rate too.