Re:Andy Grove’s Warning to Silicon Valley
by jlarocco on Saturday March 26, 2016 @03:51PM
(#11367151)
Advertising doesn't solve any of those problems, but makes them all worse.
Now instead of 200 brands of almond milk and 85 sushi restaurants to try or ask your friends about, you have 285 companies shoving ads in your face, all insisting they're the "best", when obviously they all can't be.
In fact, having to sort through 285 ads is worse than actually trying 285 products, because the advertisements are completely disconnected from the quality of the actual products.
Offer a good product and people will come back and tell their friends. That's the alternative to advertising, because it's what people will do anyway.
Now instead of 200 brands of almond milk and 85 sushi restaurants to try or ask your friends about, you have 285 companies shoving ads in your face, all insisting they're the "best", when obviously they all can't be.
In fact, having to sort through 285 ads is worse than actually trying 285 products, because the advertisements are completely disconnected from the quality of the actual products.
Offer a good product and people will come back and tell their friends. That's the alternative to advertising, because it's what people will do anyway.