It's worth bearing in mind that Microsoft isn't a singular entity. It's a company made up of employees. How many employees from the mid-1990s are there today? How much of their leadership?

How many of the employees that were there in the mid-1990s work at companies you adore or support today? Maybe other companies are where Embrace, Extend, Extinguish lives today.

Technology moves at an incredible pace. Acting like any news story from the mid-1990s is relevant today is incredibly silly.