The enterprise product provides a dashboard that allows a news room to manage past and present media content created through our platform. It allows live modification of stream quality (full bit stream quality control) and description, remote control of the camera, live communication with the reporter/camera person, and some other features we are working on that bring us closer to parity and beyond with other companies in this field. A huge benefit over our competitors is our significantly lower cost and no need to carry around expensive specialized hardware, as we do not require it.
We are probably 2-3 months away from having a revenue generating product. Although we are in conversations with one major news organization, we have found it very difficult getting in the door with other companies.
As for the compression tech, it provides an opportunity to delivery adaptive bit rate video in a single stream. It would significantly decrease bandwidth, storage and compression costs. Anyone who has large libraries of variable bitrate video and is streaming it (YouTube, Netflix, etc.) would be very interested in this.
If you knew you had several customers lined up, you'd (1) have more confidence going down that route and (2) be more confident that you were designing the product right.
For the video compression technology, it's hard to say without knowing more. What does it do, and who would want it?
As cool as video compression tech is, trying to raise money for pure technology, without demonstrating market demand, is almost impossible. So if you go down the video compression route, you'll need to think hard about exactly what products people could build with it, and how you could show that people would buy them even before you can build them.
Getting to revenue and selling the enterprise product is the safer path.