Re:Selling to enterprises
by wavesplash on Sunday February 07, 2010 @08:42AM
(#1107655)
That said, there are times when you want to price high enough to force the issue to the board.
Most importantly when the pain your product addresses becomes a corporation-wide priority. You want to get buy-in from the execs before your competitor does and knocks you out of a department level deal.
Most importantly when the pain your product addresses becomes a corporation-wide priority. You want to get buy-in from the execs before your competitor does and knocks you out of a department level deal.