Re:$10 ebook debate - who should decide?
by Confusion on Saturday February 06, 2010 @08:01AM
(#1106175)
Where else do manufacturers decide on the price of the good and not the retailer?
Everywhere. If a retailer starts selling a product below a certain price, that will have its effect on the reputation of the product. Therefore the manufacturer often contractually requires that the retailer will not sell the product below a certain price.
Everywhere. If a retailer starts selling a product below a certain price, that will have its effect on the reputation of the product. Therefore the manufacturer often contractually requires that the retailer will not sell the product below a certain price.