@brudgers thanks for asking. We really started as a review tool for e-learning courses which are primarily html courses. We realized with remote teams and a lot of visual content, it is very hard to share feedback on emails, so zipBoard was born. As we started working on it, we realized that the same is applicable for any web based product that is created. For every iteration, there is a need to gather constant feedback from the stakeholders. It is not always possible to huddle in the same room or to add bug for each feedback. Do share what are your thoughts about the product.