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Re:Before Growth by EGreg on Friday January 15, 2016 @02:00PM (#10911305)
NAIL ENGAGEMENT FIRST. THEN GROWTH. Otherwise you are just bruning through users. Your best hope is to attract them back later via transactional notifications.
Re:Before Growth by cdmcmahon on Friday January 15, 2016 @03:52PM (#10912067)
Yep. Growth almost never happens by continually attracting more users than you lose. It happens by not losing your current users and continually adding more.