Tenacity - Hackdot

Re:Tenacity by panic on Friday January 15, 2016 @07:42AM (#10908923)

For the past three years the narrative around SoundCloud has been that it was stuck in the mud, that remixes and other derivative content were getting taken down, that labels were forcing artists to take their content off the service. All of which was true, but the real narrative was that SoundCloud was going through a difficult and complicated process of developing a new business model for audio content in partnership with an existing industry that has done things a certain way for a long time.

It's a shame that SoundCloud was forced to yield to the established music industry like this. The world doesn't need yet another way to play "artists as diverse as Avicii, Bob Marley, the Beatles and Justin Bieber" (http://techcrunch.com/2016/01/13/soundcloud-universal-music-...).

[ Parent | on HN ]

Re:Tenacity by rockarage on Friday January 15, 2016 @09:51AM (#10909601)

No, they were not forced to yield to the establishment, they chose the establishment because it is the path with seemingly less risk. There is a meaningful difference, by using well know and established music it becomes easier to gain the hallowed "traction" VC funded musictech startups want. Soundcloud has little to no interests in focusing on truly independent artist and productions the way Bandcamp has and is doing.

[ Parent | on HN ]