Re:How Optimizely Almost Got Me Fired (2014)
by hb42 on Saturday January 09, 2016 @09:01PM
(#10873796)
> In most organizations, if someone wants to make a change to the website, they’ll want data to support that change.
So true and sad. In all the so called data-driven groups I have worked for, the tyranny of data makes metrics and numbers the justification for or counter to anything, however they have been put together.
> The sad truth is that most people aren’t being rigorous about their A/B testing and, in fact, one could argue that they’re not A/B testing at all, they’re just confirming their own hypotheses.
The sad truth is that most people aren’t being rigorous about anything.
So true and sad. In all the so called data-driven groups I have worked for, the tyranny of data makes metrics and numbers the justification for or counter to anything, however they have been put together.
> The sad truth is that most people aren’t being rigorous about their A/B testing and, in fact, one could argue that they’re not A/B testing at all, they’re just confirming their own hypotheses.
The sad truth is that most people aren’t being rigorous about anything.