Possibly related episode of 99% Invisible, about the invention & design of temperature controlled containers, to speed or slow the ripening of fruit while in transit so they're in peak condition on arrival:
Came here to say the same thing. Feel like this guy
https://twitter.com/Andrew_Jarvis/status/674028991792070656
Re:Why Dole owns container ships
by HeyLaughingBoy on Monday December 21, 2015 @04:25PM
(#10773630)
That's one of my favorite 99P.I. episodes. Right behind The Sunshine Hotel
Anything I can do to plug that absolutely amazing podcast...
The benefit of a big refrigerated vessel is mostly when you have a big company importing ("importers") in huge quantities and then selling it to other companies. A single container is huge, but it is way less than a whole refrigerated vessel. Part of the reason why more bananas have been shipped in reefer containers is due to companies cutting out the importers.