I still regularly have to help "common people" find everything but the new-tab button in Chrome (and every browser).
Finally, it's clear that UI/UX designers always say they're making software "more intuitive" and "a joy to use" but no one (except grumpy engineers like me...) know what to click or where stuff is hidden anyway. It's all just UI churn, around in circles. Show feature prominently because users don't know how to find it, then hide it because the UI is too cluttered. Repeat.
EDIT: and all that's not the main point, sorry ... anyway, the "mass market" or "common" user's ignorance doesn't change the importance of the engine to the "open web". And don't forget how Firefox started, with only particularly savvy users caring to install it.
And I am not saying the renderer doesn't matter. My contention is just that the featureset and the UI probably matters more today, for most people. Historically, that wasn't true. (I consider switching from IE "historical". I don't know anybody who uses MSIE today, except for one-off reason like accessing some legacy banking system.)
But assuming the engines don't fail to perform correctly, which one do you think 99.9% of passengers care more about?