Re:Atlassian files for IPO
by vacri on Monday November 09, 2015 @07:01PM
(#10536713)
The biggest problem is the very small market. Tech needs a big market to support it due to the sheer expense of it. Aus + NZ is only 25 million people - the nearest masses of humanity are a full workday's flight away. Compare to the US, Europe, or south / east Asia itself.
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Re:Atlassian files for IPO
by danieltillett on Monday November 09, 2015 @07:08PM
(#10536749)
Small markets can be good while you are starting out as it allows you to make sure you are able to achieve high penetrance at relatively low cost. In a large market you don’t really know how broad an appeal your product has until quite late in the process.