Re:Prison Architect, a gaming crowdfunding success story
by qzcx on Tuesday October 27, 2015 @12:33PM
(#10459144)
Exactly. They got early support because of a strong brand they worked hard to create over the last decade. They backed their idea with market research and created something which could be enjoyed from the very beginning. These are important ingredients in their success.
They also predate the post Steam indie boom: they have a longish history of creating interesting, innovative games that weren’t always that commercially successful going back to around the year 2000.
So they may have hit a smallish jackpot, but they’ve worked long & hard for it if so.