Factual writing has linear reach and exponential decay through networks, such that most people feel it pointless to bother expressing the facts of their problem. Moral-panic propaganda, meanwhile, is an instrument that companies actually fear, because it has viral potential; and so the one people tend to feel will actually get their complaints acknowledged. It's unrealistic to expect people to engage with companies in any other way (at least unless there's some sort of collective-bargaining structure in place; unions and guilds are perfectly fine making factual arguments.)