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Re:Big Beer’s 5-Point Plan to Crush the Craft Beer Revolution by eveningcoffee on Saturday October 17, 2015 @01:44PM (#10405295)
* It's like the equivalent of mandatory GMO labeling, but with GMO replaced by being made by a big company.*

Exactly. You get the point. This should be used to reduce the impression of false diversity.

Edit:

Lets expand this example even further. Lets say that there is company X with one baby formula and company Y with another baby formula. Company X has created 9 different brands to sell its baby formula but company Y has only one.

For a customer of baby formulas it would create an impression that there is wide diversity of baby formulas when in fact there are only two.

Re:Big Beer’s 5-Point Plan to Crush the Craft Beer Revolution by srtjstjsj on Saturday October 17, 2015 @04:54PM (#10406036)
What is wrong with false impression of diversity, and why is the manufacturer responsible for it? Do you think it discourages a consumer from creating more diversity?
Re:Big Beer’s 5-Point Plan to Crush the Craft Beer Revolution by eveningcoffee on Saturday October 17, 2015 @05:24PM (#10406190)
> What is wrong with false impression of diversity,

You are asking what is wrong with lying. How should I answer to this?