Re:Big Beer’s 5-Point Plan to Crush the Craft Beer Revolution
by eveningcoffee on Saturday October 17, 2015 @01:40PM
(#10405279)
First point. I give you an example. Say company X is known for product Y and they have competitor Z with product W.
Lets imagine that there are group of customers of Z who buy product W only because they oppose to the company X.
When now company X creates a product A and tries to make impression that product A is from company B and not from company X, then they are making false claims to reduce the market share of company Z by making group of customers of Z to believe that product A is not from company X and is a fair alternative to the product W.
Second point. I am just supporting more actual competition on the market.
Lets imagine that there are group of customers of Z who buy product W only because they oppose to the company X.
When now company X creates a product A and tries to make impression that product A is from company B and not from company X, then they are making false claims to reduce the market share of company Z by making group of customers of Z to believe that product A is not from company X and is a fair alternative to the product W.
Second point. I am just supporting more actual competition on the market.