Twitter announces layoffs

Re:Twitter announces layoffs by BinaryIdiot on Tuesday October 13, 2015 @03:42PM (#10382959)

I had read a couple of books both of which said the sandwich technique is an out-of-date way of delivering bad news and it's significantly better to do it immediately to help not continue to build up to the bad news that the person on the other side knows it coming (because, let's face it, the sandwich is obvious from 100ft away).

Unfortunately I can't figure out what books I read and I'm having a hard time finding studies (just keep finding damn buzzfeed like article about using the sandwich). If someone else finds these sources or debunks them I would be greatly appreciated :)

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Re:Twitter announces layoffs by DaveWalk on Tuesday October 13, 2015 @04:27PM (#10383231)

While not scientific, the example I can think of is in How to Win Friends and Influence People by Dale Carnegie (published: 1936). In the section dealing with how people read your messages, he lists an actual letter from a company apologizing about a delay [which reads just like any corporate e-mail].

Then he rewrites it focusing on what the person reading it is concerned about: themselves. The key was to focus on the questions a reader will ask, "How will this effect me?" and "What should I do?"

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Re:Twitter announces layoffs by BinaryIdiot on Tuesday October 13, 2015 @04:42PM (#10383333)

That's exactly one of the examples I was thinking of! Thanks!

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Re:Twitter announces layoffs by scrabble on Tuesday October 13, 2015 @05:55PM (#10383758)

The Hard Thing About Hard Things by Ben Horowitz specifically mentions it being terrible.

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