Re:Ad Blocking: The Unnecessary Internet Apocalypse
by eli on Wednesday September 23, 2015 @09:00AM
(#10264718)
I think this is a little disingenuous.
It's actually pretty difficult to detect ad blocking. The ad blockers actively try to evade detection and have special filters to interfere with detection code.
It's true that some sites detect ad blocking with some success and there are commercial solutions being pitched to publishers for blocking the ad blockers, but it's a constant arms race where the publishers are at a technical disadvantage. (Consider that there's only so much they can do if they want their pages to be accessible on the web and crawled by google.)
There should be an ad blocker that is as easy to detect on the server as it is to install for the user.
It's actually pretty difficult to detect ad blocking. The ad blockers actively try to evade detection and have special filters to interfere with detection code.
It's true that some sites detect ad blocking with some success and there are commercial solutions being pitched to publishers for blocking the ad blockers, but it's a constant arms race where the publishers are at a technical disadvantage. (Consider that there's only so much they can do if they want their pages to be accessible on the web and crawled by google.)
There should be an ad blocker that is as easy to detect on the server as it is to install for the user.