Re:Ad Blocking: The Unnecessary Internet Apocalypse
by chimeracoder on Wednesday September 23, 2015 @08:51AM
(#10264681)
> But I'd like to hear from people hosting AdSense on their sites. Has profiling raised CTR rates significantly?
Probably hard to tell, since there are a lot of confounding variables. Most notably, conversion across the board has plummeted in recent years (I forget the exact percent, but I think it's about one third).
So if you're a website funded by ads and your traffic has grown 10% since last year, you've actually taken a pay cut!
I second that. I couldn't agree more with this comment. I use to make a lot of searches for pharmaceutical products for one of my projects and then Google decides to show me tons of drug related ads regardless of the context of the site I'm currently visiting. It's frustrating to say the least. Like I don't have any other interests.
But I'd like to hear from people hosting AdSense on their sites. Has profiling raised CTR rates significantly?