Re:Ad Blocking Irony
by copsarebastards on Tuesday September 22, 2015 @11:19AM
(#10259137)
> Do you honestly think Google's rankings for "plumber in cityx" are a decent reflection of which plumbers are actually best? Or just which ones spend more time on the net than under a sink?
Do you honestly think ads are a decent reflection of which plumbers are actually best? Or just which ones spend more time on advertising than under a sink?
At least when I search, Google is trying to provide me quality search results. I'm not arguing it's perfect: it's obviously not. But ads aren't even trying to serve my interests, they're trying to serve the interests of advertisers.
Or maybe which ones got online back when SEO was trivial. (I once ranked #2 in my country for "make money" with a 5-minute site almost completely devoid of useful info.) Or when keyphrase domains dominated.
For many industries, AdWords is just another layer in the arms race completely detached from the actual product/service.