I find it hilarious that anyone is signing up, man or woman, after finding out that there were so many "bots" there talking to people. If this company has ambitions of being public (or being a company at all) then the bots shouldn't be a thing. That's just straight up defrauding users.

The problem with the site in general is that (relatively speaking) there aren't a lot of people looking SPECIFICALLY for affairs. No doubt SOME, but not a LOT. I think that the reason is that affairs work that way. I don't think people wake up, sigh deeply, and say "I think I'll have an affair today". It comes from a relationship that is broken (actually, 2 relationships that are broken), and an opportunity (finding that second person).