>"if you ask people to psychoanalyze themselves, ask them why their brain is doing this; or you ask them to report on mental processes, why did you make this decision versus that one—psychologists find over and over again that basically what we’re doing in those situations is we’re telling stories. We’re making sense of ourselves without having actual access to how our brains are causing those decisions."

This quote is so telling in how little people know about themselves. When you analyze yourself, you're telling a story, not conducting a scientific analysis. Unlike science, stories can be fictional. This is why it's so easy for people to lie to themselves and paint a rational world around what is essentially mob mentality.

It's also why I repeatedly see good, moral people do great evil and be completely unaware of it. They justified their actions to themselves with a story... a fictional story.