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Re:Financial Misstatements by gnufrra on Friday August 21, 2015 @08:19PM (#10101020)
I always thought GMV is more like gross revenue. So if you sell 5 of these widget at $100 your GMV is $500.

Which is different from your Net Sales. Because let say if one of these widgets got returned. And one of them was sold at 20% discount. Your GMV will still be $500 but your net sales will be:

Net Sales = GMV - (discount $20) - (returns $100) = $500 - $20 - $100 = $380

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