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Re:Google Creates Alphabet, but Runs into BMW by kyrra on Tuesday August 11, 2015 @02:47PM (#10043443)
But Alphabet is a holding company of sorts. I don't think we'll be seeing "Alphabet self driving cars". Google's efforts on self driving cars will probably continue to be branded under Google or will get its own branding name.
Re:Google Creates Alphabet, but Runs into BMW by jonlucc on Tuesday August 11, 2015 @03:14PM (#10043613)
But wouldn't Alphabet's cars be called something else?
Re:Google Creates Alphabet, but Runs into BMW by stephengillie on Tuesday August 11, 2015 @04:29PM (#10044157)
To which holding company named "Alphabet" are you referring? Google's or BMW's?
Re:Google Creates Alphabet, but Runs into BMW by jonlucc on Tuesday August 11, 2015 @07:47PM (#10045132)
Both, but I meant Google's Alphabet's cars.