simtam
But what does it have to do with the ad fraud?
I myself gonna humblebrag, one of my mods for Skyrim is named "Never Talk To NPCs" after the first chapter of the book. Of course it's only rehashing a few selected tropes, not an adaptation in the strict sense.
So is "The Master and Margarita" really for people who feel low in their lifes? My activity once led me to reading a thread on 4chan about "The Master and Margarita", where the OP-anon insisted there's no point in a book where there is magic and "the protaganist [i.e., Woland] can do everything". Not sure if it was genuine trolling or some poor soul forced to read in for a class assignment, but there's a grain of good question in that observation.
SPOILER if Woland frees the Master only after Margarita wished to free other person, maybe Woland wasn't in power to free the Master without that happening? we'll never know in the book, but I shall imply that the whole thing was set up precisely for that accomplishment END SPOILER.