paltor
Suppose someone invents a mind-reader that lets the user read the thoughts of anybody else in range. But the mind-reader requires great up-front costs to produce and also allows people with stronger readers to remotely destroy weaker readers, where strength is basically a function of cost.
In a vacuum, the mind-reader is "just a technology". But it aids autocratic surveillance much more than it aids citizens who want to surveill back. It's "neutral" but its impact is decidedly not.
TPMs and remote attestation enable entities with power to enforce their existing power much more effectively. In contrast, a general-purpose computer does the opposite because anybody can run whatever code they want, they can adversarially interoperate with anybody they feel like, and so on.
One of these is more evil than the other, even though they're both "just technologies".
If what you put up on that billboard is an ad, then it's advertising and would be covered. If not, it wouldn't. So you could rent a spot on the website, but you couldn't put promotions on it.
This would be distinct from ordinary web hosting because you're not just renting a space on a site, you're also renting exposure (a spot on some other website).
Sure, you could probably find edge cases - "what if I put a table of contents on my page with every page URL on every site on my web host on it" - but the distinction would be clear most of the time.
To object more directly, I would say that people who call the hard problem of consciousness hard would disagree with your statement.