gobuffett

Ok, line by line.

  "I don't find even a hint of a clickbait."

The authors 1) took data without context and 2) did not reach out to any representative for comment. That's shallow, clickbait hit piece 101.

  "He still broke those <insider trading rules>"

Unlikely, see above.

  "He even made a specific example about not owning Wells Fargo in his personal portfolio and..he did."

That's nowhere in the article and sounds silly. Why would he lie about such a thing?

  "I can't understand people excusing him, a lie is a lie, no matter how harmless and casts a huge shadow on his reputation, integrity and trustability."

Again, what lie are you talking about?

  "I don't even understand the point of having a personal portfolio. It's not illegal or anything. But it's just..odd."

In reality, Buffett is one of just a few executives that don't have a meaningful personal portfolio. He claims the only reason he has one is because it's fund to buy things that are too small to make an impact on BRK's trillion dollar book value. I see no reason to not believe that, because at his level of wealth the personal account is play money.

  "Buffet who's built his personal brand on condemning such a lack of transparency."

No, actually, he doesn't have a "personal brand" of "transparency" in stock holdings. Buffett is very much against transparent reporting of stock ownership, always has been. He abhors people following his trades. That shows up a few times in his autobiography and at least once every annual meeting.