acaza

I think this is a really awesome idea, the only thing I could see going very wrong is sustaining an active user base large enough to afford the server and development costs. The reason I say this is because you'd be looking for a relatively niche audience, a gamer who wants to learn a second language, which I don't think is necessarily a big portion of gamers out there. A lot of gamers like to just enjoy a game and grind. I think it would maybe work better as a single player RPG, or something a long those lines. I would definitely play an RPG to learn another language if it was done in the ways described. But, maybe that's just because I'm a fairly solo gamer.

I don't think Canadians are necessarily that different from the US on this. I personally don't know anyone who buys anything other than the named brands. Now, I can't speak for all of Canada, but within my group of friends, family and co-workers I've never seen anyone break out a bottle of no-name ibuprofen.